Gulf South Index
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Marc Ehrhardt on The Newell Normand Show
Marc Ehrhardt, President of The Ehrhardt Group, stopped by The Newell Normand Show on February 17th to discuss the findings of the first edition of the 2025 Gulf South Index by The Ehrhardt Group and Causeway Solutions. Marc and Newell discussed the impact of social media, the always-changing news and trends landscape and consumer sentiment going into 2025.

In It For the Long Haul: 2025 At A Glance
2025 hit the ground running early this year. From senseless tragedy to unprecedented weather, January 2025 almost feels like it’s been a whole year by itself. Every January, when the Gulf South Index team sits down to write our first article of the year, we think of emerging trends, events on the horizon we’re looking forward to and the general sentiment of consumers entering a new year.

Campaigning for Our Attention: The (Updated) State of the Media in 2024: GULF SOUTH INDEX
Being a consumer in 2024 is synonymous with being online. Sometimes, it feels like our phones are listening to us. Sometimes, we can’t seem to escape the technology bubble we’ve gotten ourselves into – a bubble we often share with people and brands trying to monopolize our time and money. It can be overwhelming. However, there may be a way out…

“You mad bro?” Why are we so angry?: GULF SOUTH INDEX
We avoid talking about political issues in the GSI for two reasons: 1.We care about why we act the way we do and how that influences our decisions on who to listen to, what to buy and where to go. If you want to see how people feel about political issues, you can drown in one poll after another and/or listen to hundreds of talking heads to your heart’s content.

What Do You Prioritize? What About Your Neighbor?: GULF SOUTH INDEX
DOWNLOAD OUR 2024 REPORT The 2024 Gulf South Index by The Ehrhardt Group and Causeway Solutions has been our most read report to date! Thank you for all your support, and stick around for continued insights on consumer behavior, generational differences and more. If you missed this year’s report, click the link below to download now!

Five Years of Figuring It Out: GULF SOUTH INDEX
DOWNLOAD OUR 2024 REPORT Last month’s 2024 Gulf South Index by The Ehrhardt Group and Causeway Solutions has been our most read report to date! Thank you for all your support, and stick around for continued insights on consumer behavior, generational differences and more. If you missed this year’s report, click the link below to download now!

2024 GULF SOUTH INDEX, DOWNLOAD NOW
“Everybody gets so much information all day long that they lose their common sense.” – Gertrude Stein In 1993, British rock icons and my wife’s favorite band of all-time – Duran Duran – released “Too Much Information.” (here’s the video if you want to check it out – https://youtu.be/Fbl7hwCgETU?si=eQIHda0paL__d1O7) If it was too much information 30 years ago, what about now?

The Great Generational Divide
Talk of generational differences is everywhere these days. As a new generation enters adulthood and the workforce, conversations around their habits and decision-making dominate our news cycle. The stories have certainly caught our attention. In the upcoming 2024 Gulf South Index by The Ehrhardt Group and Causeway Solutions, we break down how the generational divide is playing out in the Gulf South today.
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