Gulf South Index
Built from research, local perspective and decades of regional experience, the Gulf South Index helps leaders better understand the people, trends and decisions shaping our region.
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“You mad bro?” Why are we so angry?: GULF SOUTH INDEX
We avoid talking about political issues in the GSI for two reasons: 1.We care about why we act the way we do and how that influences our decisions on who to listen to, what to buy and where to go. If you want to see how people feel about political issues, you can drown in one poll after another and/or listen to hundreds of talking heads to your heart’s content.

What Do You Prioritize? What About Your Neighbor?: GULF SOUTH INDEX
DOWNLOAD OUR 2024 REPORT The 2024 Gulf South Index by The Ehrhardt Group and Causeway Solutions has been our most read report to date! Thank you for all your support, and stick around for continued insights on consumer behavior, generational differences and more. If you missed this year’s report, click the link below to download now!

Five Years of Figuring It Out: GULF SOUTH INDEX
DOWNLOAD OUR 2024 REPORT Last month’s 2024 Gulf South Index by The Ehrhardt Group and Causeway Solutions has been our most read report to date! Thank you for all your support, and stick around for continued insights on consumer behavior, generational differences and more. If you missed this year’s report, click the link below to download now!

2024 GULF SOUTH INDEX, DOWNLOAD NOW
“Everybody gets so much information all day long that they lose their common sense.” – Gertrude Stein In 1993, British rock icons and my wife’s favorite band of all-time – Duran Duran – released “Too Much Information.” (here’s the video if you want to check it out – https://youtu.be/Fbl7hwCgETU?si=eQIHda0paL__d1O7) If it was too much information 30 years ago, what about now?

The Great Generational Divide
Talk of generational differences is everywhere these days. As a new generation enters adulthood and the workforce, conversations around their habits and decision-making dominate our news cycle. The stories have certainly caught our attention. In the upcoming 2024 Gulf South Index by The Ehrhardt Group and Causeway Solutions, we break down how the generational divide is playing out in the Gulf South today.

Out With (Some) Old, In With (Some) New: The State of the Media in 2024
How we consume media and who we trust is integral to the actions we take. But just like our decisions, it’s always changing – especially in 2024. As news and streaming continuously evolve, it’s more imperative than ever to understand how people view and interact with media, and what it means for the future.

The Most Anticipated Recession of All Time? Think Again
2023 was full of economic uncertainty, through global conflict, supply chain and inflation woes, and a struggling job market. The beginning of the year signaled “the most anticipated recession of all time” and left consumers scrambling. Now? Conversations around a recession seem out of sight as economists re-chart our financial paths.

The More Things Change, The More They Stay the Same
Each year, The Ehrhardt Group and Causeway Solutions create the Gulf South Index Fall Update—delving further into our data to see how people in the Gulf South and nationally are feeling compared to the beginning of the year. The headline for the fall? Change is afoot, from public sentiment on the economy to spending and technology.
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